Get my Free Mini Course: Social Media Foundations

The DIY Marketing Blog

A place for me to share tips, tricks, encouragement, stories, and helpful info. 

Episode 17: How to use the Same Post on Multiple Platforms

Dear Melanie, is it ok to cross-post my Instagram posts to Facebook? Mel, it's hard to find the time to create custom content for LinkedIn and Facebook and Instagram. Can I use the same posts on each one? 

This question comes up a lot in Q&A around social media whether it's at one of...

Continue Reading...

Episode 16: Eleven Tips for a Better Profile PIcture

Your profile picture is a first impression, but it's also a way to maintain a lasting impression. When you're showing up online, it's important that you not only are authentic in how you post and comment but also how you look. 

This episode is not how to look pretty online, it's how to have...

Continue Reading...

Episode 15: How to be a Better Networker in the Flesh

Networking events, you either love them or you get sweaty palms just thinking about them. Attending meetups, conferences, network events, luncheons, fundraisers, and all of the other types in between come naturally for some. For others, they create stress and anxiety which can prevent you from...

Continue Reading...

Episode 14: Five Ways to Optimize Your Marketing for Bigger Results

What do I mean by optimizing your marketing? Getting the most of your efforts, your content, and your social media profiles. Essentially, we want all of this marketing stuff to benefit us, not hurt us or cause us pain without the gain. We want bigger outcomes without bigger efforts. 

In...

Continue Reading...

Episode 13: Facebook Pages vs. Facebook Groups and why you need both.

You likely have a Facebook Page. If you also have a Facebook Group for your business, it's possible that you've wondered if you should even bother with your Facebook Page anymore.

In this episode, I'm going to explain why Facebook Groups are starting to get even more attention - so much so that...

Continue Reading...

Episode 12: Eight Strategies to Drive Traffic to Your Website

Remember the movie, Field of Dreams. Its where the quote "If You Build it, They Will Come?" When Iowa farmer, Ray, hears a mysterious voice one night in his cornfield saying "If you build it, he will come," he feels the need to act. He builds a baseball diamond in the middle of his cornfield...

Continue Reading...

Episode 11: Why You Can't Only Rely on Social Media to Market Your Business.

You've probably heard the experts say, "You don't own Facebook so you shouldn't put all of your eggs in one basket." What does that even mean?

Obviously, you know you don't own Facebook, Instagram, Twitter, YouTube, LinkedIn, Pinterest. Here's the skinny...

If you're relying on social media to...

Continue Reading...

Episode 10: Create an Encouragement Bank to Get Out of The Mental Rut

Today I'm going to share an idea that will help keep you motivated and your spirits up when you have those icky moments of self-doubt or simply when this whole business journey just feels hard as hell.

I want you to keep all of the encouraging words people share with you. These come in the form of...

Continue Reading...

Episode 9: How-To Deal With Bright and Shiny Object Syndrome

Whether they’re related to your business or your life, bright, shiny objects pop up and steal your productivity. Those shiny objects may even be amazing ideas for growing your business. But if you chase every idea the moment it pops into your head, you won’t follow through with...

Continue Reading...

Episode 8: How to Re-purpose Your Core Content

Do you have a podcast? Do you have a blog? Publish consistent video content? These are examples of pieces of core content. What if you could take that core piece of content and convert it into multiple pieces of content, including social media posts? You can my friends and in this episode, I'll...

Continue Reading...
1 2
Close

50% Complete

Two Step

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.